Hypothesis: As the Trade Marketing Manager of soft drink brand called “Olipop”, your goal is to enhance penetration and create trials for the new Diet Olipop formula across high-end restaurants in Saigon, Vietnam. Here’s how TCM can handle this project. 1….
What is OMNI Channel Marketing?
As technology continues to advance and become increasingly intertwined with our daily lives, the boundaries between online and offline experiences are fading away. This shift in behavior demands a response from marketers, sales teams, and customer support representatives. To meet the…
